How to get Free and Cheap Traffic (Offline)

We have gone over a few ways to get free and cheap traffic online…but how about advertising your business when you’re out in the real world?  There are many ways to advertise when you are going out, doing your regular business.  You can advertise while running errands or even shopping at the mall.  Here are just a few cheap and free ways you can advertise while out.

  • Wear a T-Shirt.  Create a T-Shirt (or you can order one online) that has your website, phone number, or any other important information you want to get across on it.  When you go out and run errands, wear the shirt.  Think about a crowded mall.  If you have an interesting or cute shirt…imagine how many people will notice it?  Plus, it’s a one-time expense, but you can wear the shirt multiple times, and many will get to see the shirt and hopefully visit your site.
  • Print out flyers.  If you print out a bunch of flyers with your website listed on the bottom (so someone can tear off the website address), you can put them up anywhere you find public messages.  This can be at the library, supermarket, laundromat, and other places.  This way, for just a few cents of printing out a flyer, many people can see your ad.
  • Similarly, get business cards.  You can make them or get them printed very cheaply, and then give them out to everyone!  You can even leave them places so that others will find them.  If they like what your business card says, they might visit your web site.
  • Put an ad in the local paper.  Usually a little ad in a local paper doesn’t cost too much, and you can get many people in your neighborhood to visit your website!
  • Advertise with your car.  There are many signs you can get specifically for your car.  If you drive around a lot, think about how many will see your car, and therefore see your ad.  When you’re stuck in traffic, people have no choice but to notice your ad!
  • Try welcoming committees.  Many towns have a welcoming committee, and will give a free gift basket to new neighbors.  These usually include free stuff, as well as coupons for local businesses.  If you can give away a free sample, or have a pen or something useful created with your website logo on it, you can get people to notice you that way as well.

As you can see, if you keep your eyes open, there are a lot of ways you can advertise when out in the “real world” doing your daily activities.  The more people who see your website address, the better!